Seth’s Blog: The circles of marketing

I found this very interesting. I was thinking yesterday about going back to a Marketing text book I still have from college (University of New Haven, 1990 Grad) and see what’s not in it that we rely on today (the internet, obviously; but what methods and ideas that we use regularly today?). This post from Seth Grodin struck me in that the inner circles weren’t recognized 20, 30 years ago as fully as they are today – but many successful companies were marketing this way back then.

Seth's Blog: The circles of marketing.

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